An Introduction: The Art of Storytelling

Hi everyone! My name is Amber, and I am currently working with Lisa as her assistant.

After revamping this platform so that you guys are able to easily access and potentially purchase Lisa’s artworks, I thought I would introduce myself in anticipation of my upcoming posts on WordPress.

So, a little bit about myself.

I am a twenty-one-year-old graduate from the University of East Anglia with a History of Art and English Literature degree. Since then, I have been so fortunate to work with Lisa in a position not only relevant to my degree, but also one from which I have learnt so much already.

For many art consumers, it is important that the artwork tells a story. For something to become a permanent addition to your home, it needs to reflect your individual taste or style, and you need to love it for what it represents.

Visually, it provides a sense of escapism, like a permanent window into a beautiful summer day whilst we move into the colder winter months. Reading up about an artwork provides a different perspective that can educate and influence the consumer, which only adds value to their viewing experience.

I am very passionate about creative writing, having written many, many essays during my time at university! Recently, I have been writing artwork descriptions for Lisa’s artworks, which has really fuelled my imagination.
Working from Lisa’s art studio, I tend to have the artwork in front of me as I am writing as a reference.

For example, ‘Victorian Roses’, which sold this month:

Victorian Roses (60 x 60cm)

From my first look at this artwork, my imagination ran away with it!

My immediate thought was that the square composition was almost like a theatrical camera shot, with the fragile, white roses strewn across the cold, hard tiles. Because of the romantic connotations of roses, I envisioned a heated exchange between two lovers, perhaps one of betrayal. The colour of the roses, however, is symbolic of purity, innocence & new beginnings, further contributing to the dramatisation of this artwork.

Overall, I think the combination of artistic talent and a creative description was what led someone to fall in love with ‘Victorian Roses’.


Please do comment with any suggestions you have for further blog posts you’d be interested in reading, or any content that you would like to see in the future, from the inside story of working in Lisa’s studio.

  So, lots has happened since my last post! I

 

 

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So, lots has happened since my last post! 

 

I did the ‘Parallax Art Fair’ at Chelsea Town Hall, which was a wonderful & learning experience and a huge logistical challenge! 

 

I will go into the practicalities of doing such an art fair in a future blog but for now, suffice to say, 

 

“Was it worth it?’  Yes 

 

“Would you do it again?”  Yes, but probably not with Parallax. There are other art fairs at Chelsea Town Hall who, I am advised, market their art fair much more effectively.

 

 Parallax only charge for the stand and do not take a commission, basically you get what you pay for and I should have anticipated that. They made big promises on their marketing but nobody that I spoke to that had happened to wander in had known about it before they stumbled upon it and everyone at the Private View that I spoke to was there because another artist had invited them. However, it is indeed an amazing venue, as they promised.

 

‘Why was it worth it then?’  I now have my original paintings hanging in Russian family homes in Chelsea which would never have happened otherwise! There were two busy times and I sold a painting at both of these times.  

 

I was also blogged about by ‘The Alice Audley Chronicle’ which was unexpected and nice and I met lots of interesting people. I’ve also had follow up contact with interested galleries as I was one of the few artists that made sales.

 

I made contact and have kept in contact with other artists at the fair. A big bonus to have other artists to call on for advice!